Nike

Nike Adapt Auto Max ‘Motherboard’ Drops For Air Max Day

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Nike celebrates Air Max Day 2020 with a surprise release of the Adapt Auto Max in a ‘Motherboard’ colorway. This is the third silhouette that features the auto- lacing technology behind the Adapt BB 2 and the Adapt Huarache.

Celebrate the past of Air Max while defining its future…

The Adapt Auto Max features a synthetic upper with an elevated midsole and an elongated heel. The ‘Motherboard’ color scheme involves grey hits on the upper, while touches of orange shading are showcased on the heel. The midsole also has touches of orange along with the illustrious circular LED lights.

Adapt Auto Max released on Nike SNKRS at a price point $400 USD.

Nike To Develope Face Shields For Medical Workers

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With Nike’s recent announcement that it will pledge $15 million to assist in coronavirus relief, they also plan to help out healthcare professionals during this tumultuous time of trying to combat the pandemic.

Nike CEO John Donahoe stated that the company is currently developing protective equipment (PPE) for doctors and nurses being that they probably need them the most at this time. Among the items that Nike will produce will be face shields created under the guidance of healthcare workers at Oregon Health & Science University (OHSU).

Companies like Nike need to do our part. Based on needs identified by the teams and health professionals at Oregon Health & Science University, our teammates are working right now about how to best help, including prototyping face shields of OHSU and others.

John Donahoe

Nike’s statement, via Business Insider, said that the company will begin by supporting the Oregon healthcare workers first since it is launching the initiative with OHSU.

OHSU is extremely grateful to the team at Nike for their generous offer to help OHSU in our coordination with other health systems during this unprecedented time. We are committed to ongoing discussions regarding their efforts to develop prototype face shields to help ensure the safety and well-being of health care professionals.

OHSU

Nike Air Max 2090 ‘Photon Dust’

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The Air Max 90’s 30th anniversary is this year and Nike has been launching a slew of variations and colorways to celebrate the occasion. Among the different colorways of the Air Max 90, the Swoosh brand will also give the Air Max 2090 various colorways as well.

The ‘Photon Dust’ features a mesh upper with “Ice Blue” leather panels and hits of neon volt throughout. The “Ice Blue” color scheme is seen once again as it extends down to the sole, covering the Air Max heel unit.

The new Nike Air Max 2090 “Photon Dust” will be available March 26 for $162 USD (€150 EUR) at Nike retailers.

Travis Scott Reveals Nike Air Max 270 React ENG w/ Backwards Swoosh

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Travis Scott is not letting up from continuing to move the culture forward whether it’s through music or fashion. During the recommended self-quarantine by the CDC and government officials, the Houston native premiered a possible new Nike collaborative sneaker in the Air Max 270 React ENG with a backwards “Swoosh” on how IG.

In the clip above, the shoes are in a brown and white colorway with a yellow midsole and the signature backwards “Swoosh” that may be a permanent aesthetic of the Travis Scott x Nike collab moving forward.

The Air Jordan 4 Draws Inspiration From The Air Max 95 “Neon”

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UPDATE 3/21/20 | The Air Jordan 4 ‘Neon’ hits stores today.

Where to Buy (Mens)

The Air Max 95 ‘Neon‘ was definitely the standout shoe in the 90’s. The colorway of the neon green perfectly complemented the different shades of grey that lead into the black midsole. Fast forward 30 years later and we see Nike paying homage to the Air Max 95 ‘Neon’ with the Air Jordan 4 ‘Neon.’

This Jordan 4 mimics the same color scheme seen on the aforementioned Air Max 95 model with features like the split half and half patch seen on the tongue and the neon hue being complimented by the different tones of grey. These sneakers will be priced at $160 for GS sizes and $225 USD adults. This is supposedly a general release so catch them at any retailers that carry Nike or Jordan Brand apparel on March 21.

The Air Jordan 4 “Rasta”

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The Air Jordan 4’s momentum grows stronger and stronger with each release and next in line seems to be the Air Jordan 4 ‘Rasta.’

This particular silhouette features a gradient of orange, red and green hues on the side cages with Air Jordan insignias on the back heel. Influences of the AJ4 ‘Cement’ colorway can be seen throughout the sneaker especially on the heel area and wherever you see hits of grey.

The Air Jordan 4 “Rasta” will tentatively be a women’s exclusive size run and expected release is for April 2020 with a price of $190.

Air Jordan 5 “Fire Red” | Release Details

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As many upcoming sneakers have been pushed back, it still looks like this year will guarantee some heat as far as Jordans go. Speaking of heat, the Air Jordan 5 is all set to release in the legendary “Fire Red” colorway, barring any COVID-19 setbacks.

Features of the “Fire Red” colorway include an all white leather upper along with white cages on the side. The sought -after “Nike Air” is embroidered on the heels making for an increase in demand while the laces top-placed toggle very close to the OG pair. Just as in previous models, the silver metallic tongues standout as the backdrop behind the bright red Jordan insignia.

Check out the official pics of the “Fire Red” 5s above and keep a look out on Nike.com and select retailers on April 25th. Retail is $200 USD

Air Jordan 4 “Court Purple” | Release Details

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The Air Jordan 4 Court Purple will soon be making its way on to shelves this year. Hopefully general releases like these will make it easier to purchase upon initial release because we all know how resellers get down.

For this version of the Air Jordan 4 silhouette, Nike keeps the overall construction very basic as the shoe has a few purple accents on an all white upper. The tumbled white leather does a good job of making the metallic eyelet fixtures stand out and the purple sock lining and Jumpman on the tongue set the small details off.

Priced at $190, take a closer look at the pics above and head over to Nike.com and select retailers on May 14th.

Nike Plans To Close All U.S. Stores Due To The Coronavirus

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Nike will follow other big chains during the Coronavirus pandemic and close all of its U.S. stores. The planned closing will span from Monday through March 27 and will include outposts in Canada, New Zealand, Australia, Western Europe and more.

Nike decided on Sunday morning, March 15 to be more proactive in preventing the spread of the virus. Ironically, stores in many other countries like South Korea, Japan and China will remain operational.

Nike’s memo states:

The well-being of our teammates and consumers is our top priority so we have decided to close our stores in multiple countries around the world including in the United States, Canada, Western Europe, Australia and New Zealand to limit the spread of the Coronavirus (COVID-19). These closures will go into effect from Monday, March 16 through Friday, March 27. Customers can continue to shop on Nike.com and on our Nike apps.

We are taking additional steps in other Nike-managed facilities, including the option to work from home, staggered work schedules, social distancing and additional safety and cleaning steps to help protect and support our teammates.

Our Nike-owned stores in South Korea, Japan, most of China and in many other countries are currently open and will continue their normal operations.

Nike employees will continue to receive full pay during the closures.

Nike Air Max 95 “Pollen Rise” With Velcro Accents

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Nike Korea is gearing up to release the Air Max 95 “Pollen Rise” just in time for Spring. This silhouette draws inspiration from the forsythia flowers of Seoul and comes with interchangeable patches that can be placed anywhere on the upper which is made entirely of Velcro.

Features of the sneaker range from a variety of Swooshes, including a gigantic forsythia Swoosh, that can be mixed and matched and interchanged as well. The Swooshes are outlined in black trim and will come in hues of blues, oranges, yellows or greens.

Nike Air Max 95 “Pollen Rise” will release exclusively on Nike SNKRS Koreacome March 21, and is priced at ₩209,000 KRW (approximately $172 USD).