Google is implementing a new tool to make your online shopping experience easier to find the best deals. The new feature the tech company is introducing is called Price Insights. This feature lets shoppers of the product see if the price is higher or lower than average.
Price Insights positions Google to strategically battle competitors that have similar ways of showing consumers the average price of items. Users will be able to select a product and, in turn, sign up to be notified whenever there is a price drop. The tool also digs throughout the internet instantaneously to see if there are better prices.
Google’s plan is to gradually roll out its Price Insights tool to selected regions first and then make it available around the world.