Michael Jordan And Jordan Brand To Commit $100 Million Toward Racial Equality And Social Justice

Nike is all in when it comes to fighting social injustice, racism and bigotry. From their recent “For Once, Don’t Do It” campaign to them donating $40 Million over four years to charity, Nike remains fully committed to the cause.

Only a few hours after Nike made their announcement of their $40 million charity initiative, Jordan Brand and Michael Jordan are taking things up another notch as they are fully committed to donate $100 Million over the next ten years to various organizations dedicated to racial equality, education initiatives and social justice.

Jordan Brand is us, the Black Community. Jordan Brand is more than one man. It has always been a family. We represent a proud family that has overcome obstacles, fought against discrimination in communities worldwide and that works every day to erase the stain of racism and the damage of injustice. The will, the work, the excellence the world has come to know is the result of one generation after another, pouring their dreams into the next.

Jordan Brand

Click here to find out how you can help the cause.


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